Coolzines
A blogger platform designed for Hong Kong foodies.
Closed wordpressawsmarketingdigital advertising
In 2017, I co-founded a marketing agency offering promotional services to Hong Kong restaurants. We started by gathering a group of foodies to publish content on our blogging platform, Coolzines, while simultaneously building connections with local restaurants. Nonetheless, the platform was terminated after six months due to monetization challenges.
My Role
- Developed a blogging platform for foodies.
- Managed Facebook Ads and Google Ads.
- Analyzed website traffic and user behaviors to optimize the platform’s performance.
Technologies
- Customized website built on top of WordPress
- Amazon Web Services (AWS)